Every Market Media Blog

Every Market Media's blog is the go-to resource for data-driven sales teams looking for an edge over their competition. Don't forget to tune into our podcast as well!

Posts by Richard Holmes:

Do You Need More Data?

Picture of Richard Holmes
Richard Holmes 2/25/21 9:00 AM
Do You Need More Data?

Since you’re reading this blog post, we assume you appreciate good content. And since you appreciate good content, we assume you listened to the latest episode of the Corporate Data Show. If you haven’t, stop what you’re doing, even if it’s an “important” meeting with your boss, and go listen to it. We sat down with Jason Yarborough of Terminus, an expert in all things account-based marketing, and discussed the beauty of ABM.

The Many Challenges with your CRM

Picture of Richard Holmes
Richard Holmes 2/11/21 9:44 AM
The Many Challenges with your CRM

If you tuned in to the last episode of the Corporate Data Show, your ears were hit with some real golden nuggets of knowledge as we sat down with Jeroen Corthout of Salesflare to discuss customer relationship management and the software that can improve it. If you didn’t tune in, you’re just going to have to spend the rest of your days knowing you missed out on some of the best content we’ve ever put out there. (Just kidding, it’s still up and the topic is still just as hot.)

3 Tips for Application Specific Email Verification and Hygiene Services

Picture of Richard Holmes
Richard Holmes 10/13/20 8:59 AM
3 Tips for Application Specific Email Verification and Hygiene Services

EMM knows that one size fits all certainly does not apply when it comes to email verification and hygiene services. Every application is different and can be further diversified by company size, geography, and the applicants in house polices. Because of this, Every Market Media has come up with a few standard application “specific” recommendations which are outlined below. Feel free to also contact us with your particular application for one on one advice from a data expert.

Technical Sessions 2: Reverse IP Lookup for B2B Sales

Picture of Richard Holmes
Richard Holmes 9/25/20 11:11 AM
Technical Sessions 2: Reverse IP Lookup for B2B Sales

Reverse IP Lookup for b2b sales

Reverse IP lookup is a way to discern something about a company so you can sell something to them—which is all well and good. But what exactly, you wisely ask, can I do with this technical topic to drive company sales? In the second of Rick Holmes’s Technical Sessions, you will figure out what reverse IP lookup is good for and why you’d want to bother with mapping anonymous website traffic. Hint: It’s not as anonymous as you think.

EMM Means Business

Picture of Richard Holmes
Richard Holmes 8/27/20 6:49 PM
EMM Means Business

And I mean BIG business.

49,653,284 B2B records big.

We are so excited to share that we have finished the largest update to our B2B database in our history, yay!

Global B2B Marketing Compliance Best Practices - 5 Preventative and Protective Measures

Picture of Richard Holmes
Richard Holmes 8/27/20 6:35 PM
Global B2B Marketing Compliance Best Practices - 5 Preventative and Protective Measures

International guidelines under the guise of the US / EU data protection shield proposed changes are the latest series of laws forcing marketers to ask themselves if this is another over-broad round like Canadian legislation CASL. Will these changes govern all electronic communication and leave the only marketing choice for B2B marketers as one of explicit consent only?