On this episode of the Corporate Data Show, Ryan Rolf, Vice President of Data Sales at Lotame, explains the ups and downs of data brokering.
Lotame is the only independent data management platform in the market today, specializing in the technology to help clients—particularly publishing clients—manage their data.
Outside of conferences where people are inundated with sales garbage, there’s not a lot of conversation happening between leaders. But that doesn’t mean there aren’t people out there listening, wanting to actually learn from the best in their industries.
So we thought we’d put a show together and get leaders within the data business to talk about the most pressing issues in corporate data.
There are things you can do every day to drive your email list to new heights, and get a list that’s more likely to give you real, usable leads.
EMMQuery lets you search a database of over 55 million US executives and over 7 million others around the world. But you’re not limited to a simple search. EMMQuery lets you tailor your search results to your specific needs.
Unverifiable email addresses aren’t as easy to navigate as they used to be.
We recently interviewed Rowland O’Connor, CEO of EmailHippo.com. He shared his thoughts on unverifiable email addresses, Microsoft 365, velocity-based email blasts, and more.
This post is based on his insight.
In theory, Facebook is a fantastic platform for creating or transferring custom audiences. The wealth of data Facebook holds on users, and the many options for defining custom audiences, mean it’s possible to target ads on the platform very specifically.
What if you found out there was a frictionless program that could help you make money from the data you didn’t even know your company had?
People are missing out on tons of financial opportunities because their data monetization strategy isn’t a smooth process or they aren’t even aware they have data of any value.
This episode of the Corporate Data Show is all about monetizing data. Rick Holmes interviews Fran Green, the President of Smart Data Solutions at ALC, about the “low hanging fruit” of monetizing data, as well as the next phases.
Are you looking to improve your data acquisition as well as sales and marketing? According to a popular software review directory, EMMQuery can help you optimize and enhance your processes on these fronts. FinancesOnline’s team of software experts recently conducted a review of EMMQuery. Impressed with our offerings, they awarded us with the Great User Experience and Rising Star awards for 2018.
Charles Darwin once said. "it is not the stronger of the species that survives, nor the most intelligent but the one most responsive to change."
Working from a highly-targeted email list lets you focus on the leads with the highest relevance and value. Your business grows faster, your SDRs get more replies and more opens, and your AEs get more sales. Which is all great.